The story of Matt Burke – How a Chicago rock star lost 39 pounds without changing his rock star ways

November 11, 2010          Comments (6)


I’m sitting at my desk listening to the Matt Burke Band’s debut CD, “Pretty close to very good” and it has inspired me in many ways.

It’s inspired me to not only tell the story of Matt Burke (with his permission of course) but also to be more relentless when it comes to spreading the work of MBT. See, part of creating is spreading what you create.

I’ve always had the belief that if you build something remarkable people will talk about it. Because MBT’s program and methods work so well, and because of our obsessive dedication to our clients, MBT has grown month after month solely through word of mouth and referrals. We’ve even been featured in countless national media outlets and publications, too.

However, there are lots of people who’d benefit from what we offer – if they only knew a service like MBT existed. What’s going on with our clients is amazing, and it’s time I start sharing more of our successes.

We’re helping people of all sorts, sizes and shapes change their behaviors to ultimately get the body they want, and that’s not an easy thing to do.

If I’m serious about MBT and helping as many people as I can – and I am, then I need to start acting more like Matt because no one has ever made a huge impact by being bashful.

Matt has gone after his dream relentlessly – and has done, and will do – whatever it takes to spread his music, traveling from city to city spreading the word.

I’ve been working with him for the last year and a half and it’s incredible what he’s accomplished since we started working together. He’s setting goal after goal and together, we’re making each and every one of them happen.

Matt discovered MBT after a write up about it on Thrillist. He signed up with a very specific goal – he wanted to lose 25 pounds WITHOUT changing his rock star lifestyle.

Not so easy.

With his late nights (or more so early mornings) and constant traveling we had our work cut out for us.

I worked very hard with Matt to determine what his “non-negotiables” were. At first, he didn’t want to give up all that much, and that was okay. He wanted the drinking and the bar food that came along with it.

After helping Matt discover why he wanted those foods, we came up with strategies that were sustainable and satisfying. Most importantly, a plan that didn’t force him to sacrifice his rock star lifestyle altogether.

After all, he came to me so he can look the part.


Along with getting him in amazing shape, one of his goals was to write and record his own original music (which is what I’m jamming out to right now) on top of his incredibly busy touring schedule

Matt wasn’t kidding. His music sounds like a combo of Jason Mraz, Ben Harper, Counting Crows and Paul Simon and I’m digging it. But most importantly so are a lot of other people.

Matt has inspired me to be more relentless. If you’re interested in learning more about how he lost weight, without giving up his rock star lifestyle, check out his case study by clicking here.

If you want to hear Matt’s music you can check it out on iTunes and you can also learn more about the Matt Burke band by clicking here.

Matt and his music is far from pretty close to very good, it’s simply amazing.



What good is ANY diet or exercise program if you can’t stick with it?

My company, MyBodyTutor, puts our money where our mouth is because we know our program and methods are so effective. Click here to contact us today and learn how we can help you stick with your diet and exercise program so you can finally get the body you want – or your money back!

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  1. Adam – amazing blog post and amazing story. I’ve been a fan of yours for a long time now. I’ve been following your work ever since Gretchen Rubin mentioned you (the first time).

    I plan on joining come January. I’m really excited! Also, crazy enough, I over heard one of my co-workers talking about your program to his girlfriend on the phone the other day. You’re everywhere!

    Your success is truly deserved and I wish you nothing but more of it.

    Keep up the great work and I look forward to being featured on this blog very soon too!

    Comment by Lisa L. — November 15, 2010 @ 6:26 pm

  2. Lisa, I look forward to working with you!

    Thanks for the kind words.


    Comment by Adam Gilbert — November 18, 2010 @ 9:55 am

  3. Amazing story! Thanks for sharing. I checked Matt’s music out as well – he’s so talented.

    Just so you know my friend Jason and his girlfriend are both clients of yours and they’re loving it. I certainly know it’s working, too. Jason has lost over 25 pounds and his girlfriend Melisa has lost 15.

    Keep up the great work. The way you run your business is a huge inspiration to me!

    Comment by Rob — November 22, 2010 @ 12:20 am

  4. Incredible before and afters! Thanks for sharing – this is extremely inspiring. I plan on joining in the next few months.

    Comment by K.R — November 23, 2010 @ 6:34 pm

  5. Adam – gotta say, I came across your website a few months back and I’m thoroughly impressed. I’ve been searching high and low for a program like this for years! I struggle with staying consistent. I do well for a few weeks then revert back to bad habits and unhealthy eating.

    I’m excited to join in the coming weeks.

    Thanks for doing what you do.


    P.S. You have such a way with words. I can’t wait for you to write a book one day although I know that’s not what you want to do based on one of your old posts! 😉

    Comment by Leslie L — December 3, 2010 @ 10:50 am

  6. Adam – I came across your program 2 weeks ago after I read about it. And every day since then, I’ve come back to your site to read more and more of it with such excitement. You’re such a good writer! It’s so well done and such a brilliant idea and program.

    It’s exactly what I need. In fact, I was talking with my girlfriends and it seems as though you created it just for us. We are the queens of “I’ll just start tomorrow!” LOL! I plan to sign up in January along with a bunch of my girlfriends.

    I already purchased a gift certificate for my husband Steve and brother James.

    I can’t wait to get started!

    Keep up the great work. You’re truly an inspiration!

    Comment by Rose L. — December 7, 2010 @ 12:32 pm

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